Meet Peter, a small business owner in Lymington, Hampshire. Peter’s business sells marine electronics to boat owners – and as owner manager, he’s forced to wear many hats.
It’s very common in the early days for small business people like Peter to take on roles in accounts, sales, marketing, management, sweeping up and making the tea.
He’d become a micromanager, unwilling to delegate tasks to others for fear of something getting missed.
Of course, the problem with trying to do everything himself in a limited amount of time, meant that things did start to get missed. What Peter wanted to do was focus on the business – on making sales and building his customer base of satisfied sailors. Instead, most of the day was spent on the administrative tasks of running a business rather than on the money-making sales.
Peter’s website had become a real issue. Hastily thrown together in the early days of the company, it had been neglected almost since it was published – and was out of date in both content and appearance. Peter had neither the time, motivation nor the knowledge to re-write and rebuild the website as a powerful sales tool with topical, easy-to-find information.
The website had become a burden rather than an effective member of the team – it should have been working as hard as Peter was to bring in new business. If it was an employee, it would have been given the heave-ho.
At Tinstar Design we help small business people like Peter who feel that their website has become more of a liability than a productive assistant. We know how increasingly overwhelming the technobabble of website development has become – and we’re here to take that weight off their shoulders.
As well as the design and construction of user-friendly, eye-catching websites, we also advise on and manage domain name registrations and transfers, website hosting and email hosting. We ensure that a new or existing website is easy to edit, visible to Google and optimised for search so that potential customers don’t have any trouble finding the business – or finding exactly what they need on the website quickly and simply.
Our online portfolio showcases a wide selection of our projects that have resulted in increased business for our clients in a variety of industries. Don’t just take our word for it though – we’ve been delighted to receive glowing reviews on Trustpilot and Google written by business people who have benefited from the website design products and services that we’ve developed for them.
Getting started with Tinstar Design was just a case of picking up the phone – and Peter didn’t feel obliged to proceed until he was completely ready, with all of his questions answered. Here’s how:
Contact us to discuss requirements.
Call: 01590 679490
After agreeing a budget, we start work by creating static visuals of the new website which is passed back and forth until approved. We then proceed to website construction and optimisation.
Just knowing that help was out there wasn’t enough to alleviate Peter’s stress about the potential cost and mystery surrounding the website design and construction process – especially when he’d never worked with a website designer before. We put his mind at ease by explaining every step of the process in advance, how much it would cost and how the end result would be beneficial to his business.
An initial discussion with Tinstar Design enabled us to learn about Peter’s aesthetic preferences, his company’s products and services and target market. We then provided a completely free, no-obligation quote and proposal. Our proposal outlined the website design process, from initial visual proofing stages all the way through to the final live website.
At every stage, Peter knew what he was going to get and would at no point feel out of control of the process. Our quote enabled him to nail down a budget, safe in the knowledge that he knew the maximum amount it would cost to complete the project.
Before partnering with Tinstar Design, Peter was stressed out by the uncertainty of how his company website was going to be improved or how it would help his business. It had become an unwanted weight on his shoulders rather than an active assistant and effective sales tool.
After working with Tinstar, Peter’s website started working for, rather than against him. Its professional, appealing look and feel was coupled with compelling calls to action designed to bring in new business.
Meanwhile, it contained up-to-date documentation and FAQs for existing customers, reducing the number of repetitive after-sales calls that ate into his time.
If your outdated website is giving you a headache and eating into your valuable time, call Nick at Tinstar Design for a free, no-obligation chat about how we can make things better – by freeing up your time and reducing your stress.
The sooner an effective, eye-catching, compelling website is developed, the sooner you’ll see positive results – and have time to focus more on growing the business that you’ve worked so hard to build.