The transition from selling offline to selling online via an e-commerce website is an exciting prospect. There is no single ‘e-commerce option’, just as there is no single, generic website design for every business. The requirements for every business varies widely – and we customise our website projects to suit our clients.
Unless a business owner has a specific plan for an e-commerce website, we tend to advocate starting simple when appropriate. An e-commerce site can be something as simple as adding a Paypal button to a single product or service – and as complex as… well, pretty complex. Traditionally, our e-commerce clients tend to (broadly speaking) fit one of the following scenarios.