STEP ONE
Let's discuss your requirements
Our initial contact can be over the phone, by e-mail, via one of our online enquiry forms or face-to-face; no matter how you get in touch, it's essential that you give us all the information you possibly can about what it is you want to achieve, and what you need to have designed in order to achieve it.
If you're not sure about what is it that you want, then by chatting about your business, the kind of clients you target and what sort of message you want to convey, we can help to focus on what could work best for you. Once we have a good idea of what you need, we can put together a quotation, to include all the elements of design and production.
STEP TWO
We'll give you an estimate
Based on our discussion, our meeting, or your enquiry form submission, we will send you an estimate of how much your project will cost to produce. The estimate will include an idea of how much studio time will be required in order to complete the work, as well as (if required) any additional print costs, stock image purchases, commissioned photography and so on. All figures quoted will be subject to VAT.
Any design estimate we give you will be based on our extensive experience of working on similar jobs, and will be as accurate as possible. We will first determine how many hours of studio time will be required to complete the work, and provide an estimate of cost for the work involved. In the case of books, brochures, catalogues and newsletters, we will often work to a mutually agreeable page rate rather than an hourly rate, allowing you to increase or decrease the size of the publication without needing to request a revised design estimate.
STEP THREE
Agree a budget
If you're happy with the figures we outline in our estimate, we can get cracking. If you're concerned about costs potentially spiralling out of control, don't be. If the time we spend on your project exceeds the maximum number of hours estimated, we will work to a fixed maximum budget which will be a 'worst case scenario'. This figure would only be increased if the original brief is altered in some way resulting in more studio time being required.
Should we complete the work in less time than estimated, we will only invoice for the time spent on the project. Thus, unlike with fixed price packages, you only pay for the time we actually spend working.
STEP FOUR
We start designing some visuals
Once you've given us the green light, we will start to work on some visuals. In the case of a logo, advert, leaflet or similar item, we'll sketch out a number of ideas, always bearing in mind the target audience, any preconceived visual ideas outlined in the brief and what sort of message the brand needs to convey. When we have taken our brainstorming to its conclusion, we normally end up with a number of ideas which can be worked up into more refined visuals for submission.
If the project is a brochure, newsletter or similar printed item, we will work on the layout of a page or spread, integrating your existing corporate graphics and branding, and presenting the information in a clear, engaging format. We will then prepare these pages for submission to you as proofs.
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